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We asked a few professional hackers for their thoughts on the best pen testing tools. Here’s what they said. What is penetration testing? Penetration testing (a.k.a. pen testing or ethical hacking) is a practice undertaken by professional hackers to find the vulnerabilities in your systems — before the attackers do. It requires clever thinking, patience, […]
If you work in the foodservice industry, you know that the competition can be cutthroat. With lots of competition and rapidly changing trends, it can be tough to keep your business at the forefront of customers’ minds. One major factor to consider is the balance between acquiring new customers vs. retaining existing customers. Then there […]
Despite the angry reaction, Facebook will continue to nudge brands toward paying to reach more of their fans. But there are some strategies page owners can implement to make their free posts more effective. Here’s a guide to making your Facebook Page work for you in the pay-to-play era. Businesses are in a tizzy these […]
If you are like me who keeps adding websites in Google Analytics now and then, you must have felt frustrated trying to figure out how and where in Google Analytics you can add a new website for tracking. The fact that Google Analytics interface keeps changing does not help either. How to add a new […]
Page Speed Page speed is a measurement of how fast the content on your page loads. What is Page Speed? Page speed is often confused with “site speed,” which is actually the page speed for a sample of page views on a site. Page speed can be described in either “page load time” (the time […]